LG UF7700 79" 4K UHD LED Smart TV

• LG's local dimming technology increases contrast by enabling deeper blacks. These more pronounced blacks in turn enhance overall picture quality, with greater clarity plus bolder colors.

• Delivers authentic colors, virtually identical to the original image. Witness colors as true-to-life as nature intended, vibrant across even a large screen, with the stunning clarity of 4K resolution.

• Switch back and forth between content and programs, apps and shows with the perfectly simple interface. Accessible at any time, the Launcher and Live Menu make it fast and easy to switch over from content to another.

Simple Discovery

• Find and enjoy what you want to watch instantly at one place. Live TV broadcasts, VoD services, and apps – they’re all incredibly easy to find. You can also receive recommendations that introduce you to even more great content on LG webOS TV.

• LG webOS TV was designed to assist you in every aspect of your viewing experience even from the initial setup to connecting external devices. Now simply get connected to your new Smart TV!

• The built-in Multi Channel Speaker System on this LG UHD TV delivers rich, room-filling sound, for a high-end audio experience.

• Let yourself be transported by LG's newest and most advanced solution for simulated multi-channel surround sound from the speakers built into your television.

• Clear Voice II automatically detects human voices in movies and TV shows and increases their volume to make ensure that the dialogue doesn't get lost in the soundtrack.